Our speakers for TactixX 2025 in Munich

Tickets

Arist von Harpe

Publisher and Managing Director Hamburger Morgenpost

Keynote: Monetize or marginalize? How publishers can survive in the GAFA era

How can a traditional publisher from the daily newspaper era survive in today’s platform-dominated media world? This question cannot be answered comprehensively here, but MOPO can show many publishers how this can work on a regional level.

Alexander Kube

Awin, Country Client Services Director

Lecture: Around the world in 30 slides: International insights into affiliate marketing

Affiliate marketing is everywhere – but by no means the same everywhere. In this session, we will take a look beyond the (German) horizon and show you how markets around the world are developing and what local peculiarities there are – from tracking technologies and partner models to the legal framework. Look forward to exciting insights, current trends and practical tips – compact, inspiring and directly applicable for your international strategy.

Jonas Schulze Dieckhoff & Anke Sygulka

Vacation Tracker, CEO & COO

Lecture: AI hacks: How AI is changing the way publishers work

Affiliate marketing is on the rise and AI technologies are revolutionizing the industry. Through automation and data-driven optimization, publishers can work more efficiently and increase their revenue. In this presentation, you will learn how AI processes are being transformed from research to monetization and which practical tools can already be used today. Whether small blogs or large media – AI opens up enormous potential for all publishers.