As an industry analyst, Jochen Krisch has been shedding light on the most exciting developments in e-commerce for more than 20 years. The computer science graduate began his career in 1995 at ProSieben and Home Shopping Europe (HSE). Since 2005, he has been running Exciting Commerce, one of the most influential industry blogs, and in 2011 he launched the K5 Conference, which is dedicated to the retail of tomorrow.

Julia Boiarchukova is an expert in digital partnerships, affiliate and performance marketing and has been working in the affiliate industry since 2018. She has been driving strategic partnerships, innovative growth models and data-driven marketing approaches at Vodafone since 2023. Her focus is on scalable solutions, measurable performance and sustainable growth in digital sales.

Markus Kellermann is considered one of the leading experts in the field of performance marketing and is a permanent fixture in the online marketing industry. He has been shaping the digital landscape with his expertise since 1999 and has made a name for himself as the author and co-author of numerous specialist books, host of online marketing podcasts and operator of the renowned affiliateblog.de portal. As co-founder and managing director of the digital marketing agency MAI xpose360 and co-founder of the innovative AI technology Bounce Commerce, Markus Kellermann demonstrates that his entrepreneurial spirit and vision are driving the industry forward.

Dominik Feike is the founder and Managing Director of attriXus GmbH and has been active in online marketing for over 20 years. His focus is on customer journeys, attribution and the question of how companies can not only measure marketing, but also manage it better. In his work, he combines a strategic perspective with practical experience in performance marketing.

Viktoria Kirsch is a fully qualified secondary school teacher for English and French in Bavaria (both state examinations) and has been working in online business since 2014. In 2018, she founded the affiliate marketing agency ViolAd together with Olga Odenbach, where she is still a partner and managing director. The internal focus is on internationally operating clients and business development.

Olga Odenbach has a master’s degree in German studies and sociology and has been working in online business since 2012. In 2018, she founded the affiliate marketing agency ViolAd together with Viktoria Kirsch, where she is still a partner and managing director. The internal focus is on customers in the DACH region and personnel responsibility. She has been an IHK-certified trainer for the profession of marketing communications specialist since 2023.

Malte Landwehr is CPO & CMO of Peec AI, one of the fastest growing AI start-ups in Europe according to Business Insider. Peec AI measures how often brands are visible in ChatGPT, Perplexity, Google AI Overviews & Co. and helps to increase this visibility.

Prior to Peec AI, Malte spent five years as VP SEO at idealo, where he almost doubled organic traffic, and five years as VP Product at Searchmetrics with clients such as Apple, Sephora and Zappos. In total, he brings over 20 years of experience in SEO, product management and digital marketing.

Since 2010, Malte has spoken at 100+ conferences in 5+ countries – including brightonSEO, SMX Munich, and the OMR Festival.

Self-employed for 20 years. SEO trainer for 11 years. Between AI crisis and AI euphoria for 2 years. Hundreds of successful projects and many failures.

David has been an accomplished conversion strategist in the digital sector since 2006, specializing in increasing sales and leads for companies. With his expertise in conducting analyses, A/B tests and successfully implementing projects across various industries, he optimizes work processes and relieves employees. He shares his extensive knowledge concisely and effectively on stage.

Hakan Özal is a longtime performance marketing enthusiast with a financial background. He has worked for various brands such as comdirect, DKB & bunq, learned affiliate marketing at zanox and contributed significantly to the success and expansion of financeAds as Managing Director for 7 years. Since March, he has been Sales Director at Impact and is responsible for the expansion in the DACH region.  

Alex Turtschan heads the Foresight & Innovation Unit of the Mediaplus Group. His focus is on advising brand clients on current marketing trends, next-gen target groups, the gaming and creator economy, and the influence of AI on media and brands. He is a regular author and speaker on these topics.